Specialists.

Not Generalists.

Sports  |  Fitness  |  Entertainment  Insurance

BKR Risk is a specialty insurance brokerage built for the gyms, studios, leagues, events, and facilities that keep people active and entertained. We know your industry, and we strive for exceptional customer service.

40+ Yearscombined insurance & finance experience
100% Focusedon Sports, Fitness & Entertainment
Specialty Programsbuilt for our niche industry
Se Habla Españolserving our Spanish-speaking clients
Our Story

Built on experience in an industry we love

BKR Risk was founded by BJ and Kristin Rosinus. BJ began his insurance career with Francis L. Dean & Associates, where he became their top-producing agent in the country and helped lead the development of several insurance programs designed specifically for the Sports, Fitness & Entertainment industries. Kristin joined FLD as a CSR, fell in love with working alongside these clients, and became an agent herself.

Following the corporate restructuring of FLD at the end of 2025, BJ and Kristin took what they had built and opened BKR Risk, LLC, so they could keep doing what they love: serving clients in this industry with the best products and exceptional service. Since then, Senior Producers Adam Wagner and Santi Rodriguez have joined the team, and we're just getting started.

  • Know your industryWe work exclusively in Sports, Fitness & Entertainment, so we understand how your business really runs.
  • Find the best productsAccess to specialty programs and carriers built for businesses like yours.
  • Respond with urgencyYou shouldn't have to chase your insurance agent for answers.
  • Build relationships, not just policiesWe're invested in helping you protect what you've worked hard to build.
Meet

Our Team

BRBjorn 'BJ' Rosinus, Principal & Managing Producer
  • Almost 10 years focused on Sports, Fitness & Entertainment insurance
  • Passionate about helping clients protect what they've built
  • Industry leader & expert who helped build specialty programs for our niche

Bjorn "BJ" Rosinus

Principal & Managing Producer

With almost 10 years focused exclusively on Sports, Fitness & Entertainment insurance, BJ isn't just an insurance agent. He's an expert in this niche and knows the unique risks and challenges our clients face.

BJ started his insurance journey with Francis L. Dean & Associates and quickly rose to become their top-producing agent in the country, achieving record-breaking sales for any agency working with FLD, and he did it all as a solo producer.

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Along the way, BJ helped lead the development and implementation of several new insurance programs specifically designed for our industry, always with one goal in mind: making sure our clients have access to the best products and coverage available.

Following the corporate restructuring of FLD at the end of 2025, BJ and his wife, Kristin, decided to take what they had built and opened BKR Risk, LLC, allowing them to continue doing what they love: serving clients in the Sports, Fitness & Entertainment industries and providing exceptional products and service.

When BJ isn't working, you'll usually find him spending time with his family in the Dallas suburbs, cheering on SMU and the Dallas Cowboys, playing golf, or fishing. BJ is also an SMU alumnus and, most importantly, a husband and dad to three teenage kids who keep life interesting.

If you're looking for an insurance agent who actually understands your industry, he's your guy.

SMU AlumDallas CowboysGolfFishing
KRKristin Rosinus, Executive Producer - Operations Manager
  • 20+ years in finance (mortgage & insurance)
  • Customer service is her key to success
  • Builds lasting client relationships

Kristin Rosinus

Executive Producer – Operations Manager

Insurance agent, relationship builder, customer-service fanatic, and the person who believes that how you treat your clients matters just as much as the product you sell.

Kristin has spent her entire career in the finance industry, beginning with more than 15 years in the mortgage industry before making the transition into insurance 5 years ago.

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She found her way into the world of Sports, Fitness & Entertainment insurance as a CSR with Francis L. Dean & Associates, where she quickly learned that this industry is anything but one-size-fits-all. Kristin worked alongside clients and agents to navigate the nuances of this unique niche and find the right insurance solutions for their specific needs. Somewhere along the way, she realized she really loved working with the clients, so she became an agent.

Today, Kristin brings that same customer-service mindset to every client relationship. Her priorities are simple:

  • Find the best products
  • Provide exceptional service
  • Respond with a sense of urgency
  • Build relationships, not just policies

Kristin believes clients shouldn't have to chase their insurance agent for answers. She believes in being accessible, responsive, and invested in helping clients protect what they've worked so hard to build.

When she's not working, Kristin stays busy with her favorite people and activities: getting outdoors with her dog, hiking, working out, shopping with her two teenage daughters, and searching for the best restaurants DFW has to offer with her husband.

Take care of your clients, know your industry, and always go the extra mile.

HikingFitnessDFW FoodieDog Mom
AWAdam Wagner, Senior Producer
  • 10 years of insurance experience
  • Specializes in Sports, Fitness & Entertainment insurance
  • Trusted advisor committed to finding the right coverage for every client

Adam Wagner

Senior Producer

Adam Wagner is a Senior Producer at BKR Risk, specializing in insurance for the sports, fitness and entertainment industry. Born and raised in Kansas City, Adam brings 10 years of insurance experience and a lifelong love of sports to the team. That makes BKR, and its focus on the businesses that keep people active and entertained, a natural fit.

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He works closely with gym owners, event organizers, facility operators and other organizations to understand how their business really runs and to put the right coverage in place.

Adam is a proud graduate of the University of Kansas (Rock Chalk!) and lives in Overland Park, KS, with his wife Bailey, their sons Emmett and Tate, and their goldendoodle, Sport. When he's not working, you'll find him at Chiefs and KU games, on summer trips to the lake, and on adventures with his kids.

KU AlumChiefs FanLake TripsKansas City
SRSanti Rodriguez, Senior Producer
  • 7 years of experience in the insurance industry
  • 5 years focused on Sports, Fitness & Entertainment insurance
  • Se habla español: fluent in Spanish

Santiago "Santi" Rodriguez

Senior Producer

Santi brings a wealth of knowledge in Youth & Amateur Sports and Fitness insurance, helping BKR Risk bring our specialized programs to the sports world. With 7 years in the insurance industry, including 5 focused on Sports, Fitness & Entertainment, he's known as a trusted advisor who builds lasting client relationships.

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Santi is committed to finding the right coverage for every client and prides himself on being dedicated and responsive.

¡Hablamos español! Santi is fluent in Spanish and is happy to assist our Spanish-speaking clients.

When he's not helping clients find the right coverage, you can find him staying active in his local water polo community or spending quality time with his family and his two beloved Frenchies.

Se Habla EspañolYouth & Amateur SportsWater PoloFrenchie Dad
Service. Solutions. Results.

Work with agents who know your industry

Let's talk about your business and find the coverage that fits.